Sweet Fruit or Poisoned Apple? The iPad's Effect on Newspapers
نویسنده
چکیده
INTRODUCTION ..................................................................................... 173 I. THE PROBLEM ............................................................................ 174 A. What Happened to the Daily Newspaper? .......................... 175 B. What’s an iPad, and Why Do Newspapers Care? ............... 177 C. Why the iPad Might Not Be a Savior ................................. 181 II. A LOOK AT OTHER CONTENT INDUSTRIES ................................ 183 A. Music .................................................................................. 183 B. Movies and Television ........................................................ 186 C. Books .................................................................................. 188 III. CAN NEWSPAPERS USE THE IPAD WITHOUT BEING AT APPLE’S MERCY? ........................................................................ 189 A. Ceding Control and Revenue to Apple ............................... 190 B. The Government is Not a Potential Solution ...................... 192 C. Possible Workarounds for Newspapers .............................. 194 CONCLUSION ......................................................................................... 196
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ورودعنوان ژورنال:
- JTHTL
دوره 10 شماره
صفحات -
تاریخ انتشار 2012